Services & Network Team

We support our Clients with the following services …. 

Advertising & Media Program development
Media Services – Planning and buying all media – Spot TV, Cable, Radio, Print & Out-of-Home – Digital Media – display banners, Facebook/Instagram ads, e-newsletters    and Google Analytics evaluation and reporting
Interactive Services & Analytics – Website design & development – Re-designs and evaluations – Search Engine Optimization for video and text – Email Marketing- Pay- per-Click
Creative services – Advertising design and development – Print ads, banner ads, outdoor, newsletters, television and radio – Collateral including brochures, sales literature, catalogs and annual reports – Logo, label and package design

Team

BLMedia and the team function as a fully-integrated strategic communications company.  We are experts at both creating brands from inception and giving brands extreme makeovers. As a small entrepreneurial team with hands-on senior management, we work fast and smart. And deliver beyond expectation.

Sandra Bauman, Ph.D. Research Director

Dr. Bauman brings her 25+ years of experience in marketing research and consulting to her role as Director of Research. She is founder and principal of Bauman Research & Consulting, LLC, a Certified Woman-owned business (WBE) and Small business enterprise (SBE) with state of NJ. During her career in research, Dr. Bauman has designed and managed hundreds of studies for corporate and non-profit clients in the areas of corporate image, branding and positioning, strategic marketing, new product development and innovation, concept and name testing, and customer satisfaction and loyalty.

Erin Kelly, Creative Director

With 25+ years of experience at small and large New York and New Jersey agencies, Erin started her own design studio, Erin Kelly Design in 2001, She has created successful and award-winning design solutions for clients in the Food & Beverage, Pharmaceutical, Consumer Products and Tourism Industries. She brings extensive expertise in Design including logos, labels, posters & banners, brochures and all collateral elements. Erin has won numerous awards for her Wine Label designs.

Gene Sower, Digital Marketing Director

Gene is founder of Samson Media, a full-service digital company started in 2006, and has been building websites across many industries and selling online since 1995. He leads Internet Marketing Services, offering Clients website development and digital expertise for over 20 years.
Gene is a highly sought-after presenter on internet marketing and regularly speaks at local Chamber of Commerce events, the Ad Club of New Jersey and is a paid speaker at national trade shows such as the Super Zoo pet industry trade show in Las Vegas. He is also networking and social media authority, and a member of the Meadowlands Chamber of Commerce.

Nina Dietrich, Public Relations Director

With more than 30 years’ experience in B2B and consumer public relations and strategic marketing communications, she founded Nina Dietrich, L.L.C. in 1996 after stints at some of the largest and fastest growing agencies in the world, as well as positions with a leading, global consumer products company.
Nina has extensive crisis management experience and has represented clients across many industries, including health care, travel & leisure, financial services, trade associations and foreign governments. An award-winning writer, her articles and OpEds have been published in The New York Times, The Wall Street Journal, The Washington Post and dozens of national trade journals.

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